Dear George…

by George on September 1, 2013

Denver Post Pressmen

Photograph © George A. Jardine

As you can imagine, I do receive quite a lot of interesting e-mails from customers. And thanks to all of you who have contributed to the blog. Your comments are what keep me going, especially those that say something like, “I have watched all the videos from ABC and XYZ, but yours are different because                              .”

This one came in a few days ago:

Dear George,
I have watched your Exposure & Tone Mapping video. I must compliment you on the very lucid and comprehensible explanation of how the EV in an scene are translated to the luminance values displayed by LR/ACR. I have also watched your tutorial Highlights, Shadows, Whites & Blacks. It was very informative but if anyone is looking for a simple recipe, they will be disappointed.

As designed.

There are already a million simple recipes out there, so there’s no need for me to add to that. Besides, formulas won’t help you improve your eye, or understand the tools any better. If you’re serious about photography, improving your eye and learning to understand the tools are the things that will help you on the path to becoming a better photographer.

A Few Thoughts on Exposure & Tone-Mapping can be found here.

A Few Thoughts on Highlights, Shadows, Whites & Blacks can be found here.

{ 2 comments… read them below or add one }

joel shlian December 3, 2013 at 6:19 PM

Dear George;
Received your download package & had no difficulty with the downloads and so far the videos have well exceeded my expectations. They are very helpful to a newcomer to Lr and I plan to spend lots of time with them. I’ve watched a number of other random tutorials and yours are well worth the money. Is there a convenient email to reach you or a forum to ask
questions as they arise? Thanks again for a great product.

George December 3, 2013 at 6:34 PM

Thanks, Joel! Good to hear you’re getting a lot out of the videos.

You can ask questions here (probably under one of the product pages….) , and if they serve the larger audience, I’ll answer them right here on the blog. Otherwise you can simply send mail to, and I’ll do my best to answer.

Hope that helps!

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